// 04 — aeo audit

Why AI doesn't recommend you.

Buyers now ask ChatGPT, Perplexity, Claude and Gemini before they ever open Google. We measure how often you come up, who gets named instead, and what to change so you do.

> 48h turnaround > fixed scope > senior human review
// the problem

The shortlist is being written without you.

"What's the best tool for…" used to be a search. Now it's a conversation with an AI assistant that names three options and moves on. If you're not one of the three, you never get the click — and your analytics will never show you what you missed.

Answer Engine Optimization is the discipline of being the answer. It overlaps with SEO but rewards different things: clear entities, citable facts, structured data and presence on the sources models trust.

Sound familiar?

  • Competitors named by ChatGPT, you aren't
  • AI describes your product incorrectly
  • Strong Google rankings, zero AI mentions
  • No idea how to measure any of this
  • Leadership asking "what's our AI strategy?"
// what the audit covers

Six areas. Every one checked.

AI runs the sweep across each area. A senior specialist reads every finding and keeps only what moves the needle.

01

LLM visibility score

How often you're mentioned vs competitors.

  • ChatGPT, Perplexity, Claude, Gemini
  • Share of voice
  • Sentiment + accuracy
02

Prompt set

The questions your buyers actually ask.

  • Category prompts
  • Comparison prompts
  • Problem-led prompts
03

Citation sources

Where the models get their answers.

  • Cited domains
  • Review + listicle sites
  • Gaps you can fill
04

Structured data

Whether machines can parse who you are.

  • Organization + product schema
  • Entity consistency
  • Knowledge graph signals
05

Answer-ready content

Pages that can be quoted, not just ranked.

  • Direct-answer formatting
  • Fact density
  • FAQ coverage
06

Tracking setup

So you can see it move.

  • Baseline report
  • Monthly re-run plan
  • KPIs that matter
// the method

Human-led. AI-amplified.

Machines are fast at finding things. People are good at knowing which things matter. Every Awditor audit uses both, in that order.

STEP 01

Scope call

Your category, competitors and the buyer questions that lead to a sale.

STEP 02

AI sweep

We run your prompt set across the major assistants and log every mention, citation and claim.

STEP 03

Human review

A senior strategist reads the answers, traces sources and decides which levers you can pull.

STEP 04

Walkthrough

60 minutes on your visibility score, the gaps and the plan to close them.

// what you get

Deliverables.

Written to be acted on, not filed. Everything is yours to keep and share.

AEO visibility report

Mention rate, share of voice and accuracy per assistant.

Prompt + answer log

Every prompt we ran and what each assistant said.

Citation gap list

The sources models trust that don't mention you yet.

Fix plan + baseline

Ranked actions and a baseline to measure progress against.

// faq

Questions, answered.

Is AEO different from SEO?

They overlap, but AEO rewards being cited and named, not just ranked. Strong SEO helps; it doesn't guarantee AI visibility.

Which AI assistants do you test?

ChatGPT, Perplexity, Claude and Gemini as standard. Others can be added if they matter in your market.

Aren't AI answers random?

They vary, which is why we run each prompt multiple times and report rates, not single screenshots.

How quickly can results change?

Some fixes (schema, on-site answers) land within weeks; citation-source work takes longer. The baseline lets you see it either way.

Find out what AI says about you.

Name your category and competitors. Scoped quote inside 24 hours.

Request the AEO Audit